Logistics Group Hamburger Hafen und Logistik AG (HHLA) has come up with an initiative to develop a new booking portal for intermodal transport together with eleven partners from the transport and freight-forwarding sector. Modility is being created as a provider-neutral corporate spin-off to help shape the digital future of intermodal transport and promote the access to climate-friendly intermodal shipments. An informational website has been provided at www.modility.com as an initial step. The booking portal aims to go live by the end of this year.
As a booking and brokerage portal, Modility seeks to connect intermodal operators’ available transport capacities with the transport needs of freight forwarders. The portal focuses on combined road/rail transport throughout Europe.
Chairwoman of HHLA’s Executive Board Angela Titzrath sees Modility as a good example of how to develop cooperative growth strategies: “We are working together with customers and partners to develop a new digital hub which will help shape the transport flows of the future. HHLA regards itself as the initiator of a portal delivering new digital potential which will benefit many players in the logistics sector. The close cooperation ensures that the ideas and interests of intermodal transport market participants are taken into account.”
Modility provides the opportunity to gain easy access to intermodal transport offers while fostering new customer relationships. Intermodal transport will thus be further bolstered as an efficient, environmentally friendly transport system.
Quick and easy access to climate-friendly intermodal transport
“With Modility, we’re seeking to provide quick, easy access to climate-friendly door-to-door transport,” states Lars Neumann, Director of Logistics, Strategy and Business Development at Hamburger Hafen und Logistik AG. He adds that there is great potential for shifting transport shipments from roads to rails.
HHLA is working together with cooperation and development partners from different segments of the transport and freight-forwarding industry, including the International Union for Road-Rail Combined Transport (UIRR), to develop a solution by the market for the market. Neumann continues, “We’re currently focusing on needs-based further development of the application. We are in dialogue with prospective customers, potential users and pilot customers to ensure Modility takes the different needs into account and will meet market requirements when it goes live.”
Modility: inform, plan and book
The portal is unique in its type and development. The complexity of intermodal transport is mapped on a provider-neutral portal with clearly organised functions based on the formula inform, plan, book that Modility has devised.
The new website www.modility.com provides an initial impression of its functions. Prospective customers and potential users can find out about Modility’s advantages and current developments on this site. The future booking portal is currently undergoing tests in cooperation with the development partners to further optimise the range of functions before it is launched.